Port & Destination Readiness
Every destination touchpoint is an opportunity to continuously refine, evaluate and elevate both community and visitor engagement.
With over 20 years of experience in waterfront development, port operations and strategic marketing, our team is unmatched when it comes to concurrently shaping and promoting your location into an elevated marine tourism destination. While others start marketing when their projects are finished, we start with your story first, encouraging and engaging with the local community and target audiences to be part of the process of taking your property from a ‘place’ to a ‘destination’.
Being market ready is something we hear a lot and is something many ports can feel overwhelmed to meet. Our approach is simple, managing expectations at both the local and visitor level, ensuring baseline infrastructure, products, service and itinerary experiences are in place and connecting visitors to it.
We specialize in:
- Market Connectivity
- Supply Chain Coordination
- Port Welcome Kits
- Marketing and Communications
- Brand Standards
- Social Media Strategy
- Online Content Alignment
- Stakeholder Engagement Partner Coordination
Our team is deeply connected to local, regional, national and international marine networks, including the difficult-to-penetrate superyacht network. Contact us to learn more!
“Working with Adam and Amanda to understand the importance of breaking down our project into definable components in order to help our community and partners understand the bigger picture opportunity of our harbour and waterfront has been integral to our success. In a short time, they helped advance and support multiple initiatives and played a significant role in our committee’s recent recognition with a regional economic impact award. These guys are pros!”
— Steven Goldthwaite, Chairman, Waterfront Baddeck Committee
“Amanda has transformed the way IGNITE communicates on our social channels, making our channels more engaging and bringing our brand to life through storytelling and marketing. The change has been recognized internally with our team feeling more connected to our social media channels and externally with significant increased engagement across all platforms – growing our reach by over 700%!”
— Doug Jones – CEO, IGNITE Atlantic